"Continue being the most trusted and accessible investment partner that makes a difference to peoples’ lives".
"To offer people-oriented innovative products, providing comparatively superior returns and achieving high service standards that meet and exceed stakeholders’ expectations".
- Transparency: We ensure transparency in all of our dealings
- Honesty and Integrity: We uphold high standards of honesty and integrity
- Work principles: We work together as a team to deliver value to our investors
- Respect: We value all people equally and treat them fairly
- Performance: We work hard to deliver high performance and quality products
- Social responsibility: We are socially responsible. We do our best to contribute to social order and development